Professional Selling Skills

Customer sophistication, fierce competition, commoditization, price obsession, complex sales cycles, globalization, changes in buying behaviors; even in the face of these challenges, new sales opportunities can be pursued and won. To capitalize on these possibilities, a salesperson must have superior selling skills that build customer trust and differentiate you from your competitors.

Once an experienced salesperson has shown they can distinguish between selling to clients and managing that account professionally, then they should attend this course to fully explore the strategic value of developing key accounts. They will leave with a very different perspective on key account management and a better understanding of strategic sales planning.

Professional Selling Skills helps organizations develop comprehensive strategies to win sales opportunities. Sales teams will use the popular Blue Sheet to develop action plans to successfully sell solutions that require approval from multiple decision makers in the customer’s organization.

This program significantly improves the odds of winning complex sales opportunities. It gives organizations a common process and language for pursuing sales opportunities and criteria for allocating resources to determine when to walk away from resource-intensive deals with a low probability of success. Organizations will be provided the tools to help salespeople focus time and energy on those opportunities most likely to become profitable, long-term customers.

This two-day professional selling training program will help you to achieve dazzling heights in your sales success.

Objectives and Outcome

A successful participant of this course will be able to:

  • Discover how to behave and what to do as a professional in the Sales Role
  • Learn how and when to apply appropriate approach in a variety of sales situation
  • Set a positive and productive tone for the sales call
  • Describe products and their organization in a meaningful and compelling way to the customer

Who Should Attend

Sales Professionals, Sales Leaders, Sales Agents, Business Development Professionals, Entrepreneurs, Business Owners and anyone who needs to sell directly or indirectly to get achieve bottom-line results. This program is specifically designed for Sales & Business Development Professionals with a minimum of at least 3 years on-the-job sales experience or at least completed prior fundamental sales programs eg. JumpStart™ Selling or the equivalent.

Methodology and Approach

This results-based course will be challenging, thought provoking, informational and inspiring. Candidates will use a variety of learning tools including workshops, case studies, games, real life scenarios and open learning.